Wednesday, December 5, 2012

Houston Buckley Redone Research story


Houston Buckley
JOUR 271
12/5/12
Research based News Story redone
520 Words

Oxford, Miss. – The University of Mississippi and the city of Oxford have always received attention for the history that comes with these two places. Although this city has been home to numerous literary and cultural events, the use of alcohol is on the rise. Last year, Ole Miss jumped from the number five party school to number three, but research shows that from 1991 to 2011 the alcohol consumption rate by college students has dropped by 12 percent. The Oxford Eagle reported this year that nearly 70 arrests were made for alcohol related incidents on the first home football game weekend alone. While 70 arrests in a town of 30,027 people doesn’t appear to be much, it does shed light on what could be an impending problem.
On the weekend of November 2nd and 3rd the Mississippi Alcohol and Beverage Control made 48 alcohol related arrests, and 43 of those arrests were minors. Kathy Waterbury, the director of tax commissions for the Mississippi Tax Commission published, “Minors consuming alcoholic beverages is a significant public safety issue and will continue to be a challenge for our college leadership and law enforcement officers.” The website usdrugtrends.com reported that in 2009 of the 30,027 people in Oxford 7,206 people say that they drink enough to classify them as heavy drinkers. Heavy drinking is considered five or more drinks at least five days out of the month. Heavy drinking is also classified as binge drinking.
Some students don’t think that binge drinking and alcohol-related incidents are such a concern. According to the Center for Disease Control about 90 percent of the alcohol consumed by people under the age of 21 is in the form of binge drinking. The CDC also reported that in 2006 binge drinking cost federal, state, and local governments about 62 cents per drink, while the income tax on alcohol was only 12 cents per drink. The problem with binge drinking is that most of the students involved in a Greek organization participate in heavy alcohol consumption on their own free will. “I would say that being in a fraternity definitely presents a bigger opportunity to binge drink.” said junior Accounting major Justin Griffin. “I don’t necessarily participate in it, but I know plenty of guys that do.” Despite the social influence some people actually think this problem is getting worse.
Latavia Sykes, an emergency room admissions representative at the Baptist Memorial Hospital here in Oxford believes that alcohol related accidents are becoming a growing problem. When asked how many people come in on a single day for alcohol related problems she replied, “At least 10 come in every day.” Sykes also said, “It’s definitely getting worse, more and more students come in with alcohol related injuries.”
Whether it’s having drinks at a bar on the Square, or playing a drinking game at a fraternity house, heavy alcohol consumption is not hard to find in Oxford. While drinking among college students has slowly declined, there are still people out there who participate in binge drinking. To find more information on the alcohol consumption of Oxford, visit the websites www.usdrugtrends.com and www.cdc.gov.  


Sources:

Latavia Sykes: Emergency Room Admissions Rep. 662-232-8100
Justin Griffin: Junior member of Greek organization. 601-826-2915

Web Pages:








Monday, December 3, 2012

Big-box stores in Oxford


Katie Hughes
Jour 271
Final presentation
November 5, 2012
503

Big-Box stores

            OXFORD, Miss. – Wal-Mart, Home Depot, Pet Smart, and Office Depot are currently the large retail stores in Oxford.  According to Oxford’s Chamber of Commerce vice president, Christy Knapp, each store has turned out to be quite successful, but many have questioned why Target has not made its way to Oxford.
There has been a previous effort to open a Target in the college town and the Chamber of Commerce was committed to bringing the new addition into town, but it was Oxford itself that did not meet Targets requirements.  “Target was looking for some significant incentives from the community to come.  When that did not materialize, their interest waned,” said Knapp.  Since then, Oxford’s demographics have not measured up to their current requests for a store location. 
Population
There are many hurdles that a big-box store must go through in order to come to Oxford, which includes the determination of true population, given the large number of students and the lack of available retail development space in the highest traffic areas.  According to Knapp, she predicts that large retail stores will be making their way to Oxford in the future due to a growing population and a bigger demand for goods and services.
Target or Wal-Mart
Adding a Target to the town of Oxford would not only bring in a new business, but would give the people of Oxford more shopping opportunities.  Options are important to Kaitlin Gates, a current student at the University of Mississippi, who believes that if a Target were in town, many would choose shopping at Target over Wal-Mart due to better quality of the products.  “Not only does Target sell Ole Miss merchandise, but it would be to their benefit to have a store in town,” said Gates.  According to Gates, “The shopping experience is much more enjoyable at Target than at Wal-Mart.”
Beneficial to the Community
There has been a great success of big-box stores in small towns regarding the economy.  It has restructured America’s economic and physical scene.  Opening a Target in Oxford would bring more job opportunities and with the growing population of the town, those people will need jobs. 
Target Employee Perspective
Executive Team Leader for Target, Lucy Cross, agrees with the decision that Target should wait for the population to increase within the Oxford area before any decisions are made but believes that when the time is right, a Target in Oxford will be very successful.  “With the majority of the population being students, it would make it hard to bring in steady revenue,” said Cross.  “If we were to open a Target right now, we would be attracting seasonal shoppers and we will not settle for that.”  Cross believes that once the population reaches their requirements and the demand for goods and services increases, the possibility of opening a Target in Oxford will be happening sooner than later.  “It also does not hurt that Oxford currently stands as the fastest growing city in Mississippi,” said Cross.

Contacts:
·      Christy Knapp
Chamber of Commerce
Vice President

·      Lucy Cross
Executive Team Leader of Target

·      Kaitlin Gates
Student



CQ Researcher-
Newspaper Source-

Tuesday, November 6, 2012

Illiteracy and the Youth of America


Illiteracy and the Youth of America

Illiteracy has been a growing problem in the United States for the past two decades. With the baby boomer nearing retirement, the United States general workforce of corporate America calls for a new generation of workers, one that is statistically unable to answer that call due to the spike in the amount of functional illiterates that exist and are even being graduated. In a more focused lens the states classified as “Southern” seem to suffer from the epidemic the most. The problem in every instance develops at what researchers call “the years we are most impressionable” (3-11). Reading and learning to read has been completely phased out outside of the classroom, but in states such as Mississippi, much isn’t being done inside the classroom to prevent the problem either.

The Bush Administration took what looked like a step towards improving the illiteracy rate when it implemented the “No Child Left Behind Act.” The controversial legislation mandates “highly qualified” teachers in every classroom and holds schools that accept federal funds accountable for raising the achievement of all students, particularly those with disabilities, those from low-income families and racial and ethnic minorities and those with limited English proficiency.

Jasmine Carter, a University of Mississippi alumna that currently serves as a regional admissions counselor spoke on the issue calling it completely ridiculous. Working this particular position, Jasmine is in charge or recruiting for potential  students in High School in the states of Arkansas, Illinois, Missouri, and her home state Mississippi.
              
  When I asked about her thoughts on illiteracy, Jasmine had this to say; “As a regional counselor we are taught to keep an eye out for the best and the brightest students out there. Some of the inner city schools in Jackson Mississippi and cities like East St. Louis particularly, usually generate the poorest reading scores that I will see. Unfortunately these are schools, high schools rooted deep in the black community where illiteracy seems to take the biggest toll.”          
                When asked how do these students continue to slip through the cracks and gain entrance into institutes of higher learning or even better yet, graduate from HS Ms. Carter said she works with students as far as compliance goes if they show potential to come and be successful here at the University. Without there being a magic score that automatically qualifies you for acceptance, the university gauges whether or not a student will be able to adapt. If there’s a particularly low score in reading comprehension on the prospects ACT or SAT, the institution will incorporate some type of immediate help into the schedule once they start here. Suggestions usually range from early summer programs at the university to specifically chosen programs or courses throughout the students’ first semester enrolled.
Local illiteracy rates including Tupelo, Columbus, Oxford, & Batesville have fallen slowly but surely over the last couple years from 22 percent of graduating high school seniors being functional illiterates to 27 percent based upon ACT and SAT reading comprehension composite scores graphed by statistic. Arindam Mukherjee, a former vocabulary teacher at Oxford High now employed at the University of Mississippi thinks the system has failed the students miserably in supplying them with a sufficient education. “The (NCLB) policy is irrelevant in the classroom. Because a person met a list of requirements doesn’t mean they’re meeting every child’s academic needs.”
Gerard McClure a TA at the University of North Carolina Central University in Raleigh Durham assists a professor there in an African American Adolesence course. “Reading has always and always will be the fundamental building blocks of everything we do” said Mr. Mclure.  It takes time and practice along with qualified dedicated individuals to learn reading comprehension, and reading outside of the classroom is a big part of that which doesn’t really exist today.”
With over 25 percent of the state’s current students unable to ready pass a 3rd grade level, signs of decreasing illiteracy rates are nowhere in sight. Extra federal funding to help solve the problem is increasing our national total debt at an even higher rate that we as a country are producing people functional enough to handle the situations.


The ethics of an Ole Miss Journalist


Del Mixon
Journalism 271
The Ethics of an Ole Miss Journalist
562

            OXFORD MS, - The Meek School of Journalism holds a very high standard for its students.  While writing and test scores still hold significance to professors, the teaching of ethics is something that is equally important. “The Journalism School is unique in that it is the only department on campus that offers a course in ethics,” says Professor of Journalism Joe Atkins, “ We have students from other departments who end up taking the class with us.”
             What do the Journalism Professors of Journalism at the University of Mississippi do to teach ethics to future journalists? How can Professors prevent them from cheating in the future?
            A USA News survey of “Groups Most Likely to Cheat Often”, journalists were rated third behind politicians and lawyers, to be likely cheaters. 
Stephen Glass and Jayson Blair are two names often mentioned in horror stories about plagiarism and ethics.  Both Glass and Blair were discovered to have fabricated and plagiarized many of their stories.
            In 2012 Journalist has made the Huffington post’s top ten most stressful jobs list.  It doesn’t surprise Assistant Professor of Journalism,  Debora Wenger that a profession that has strict time constraints and severe pressure might tempt a Journalist to “cut corners”. “It is not justified and should be penalized,” said Wegner. 

            Wenger says that it is important Journalism students are taught the application of ethics before they enter the job field.  Wenger is very involved with the Ole Miss chapter of the Society of Professional Journalists, an organization dedicated to preservation of a free press. The organization holds a code of ethics for members; seek the truth and report it, Minimize Harm, Act Independently, and Be Accountable.
             “I do my best to check my facts from sources,” says Alison Bartel, a sophomore writer for the Daily Mississippian, “If there is something questionable then I will double check, or call back the person I have interviewed,”
Bartel writes once a week for the paper and says she enjoys it, although sometimes its stressful turning stories in before a short deadline.
The Internet has changed the way people view the media in the modern world. Today college students exchange information and possibly cheat on papers or assignments can use the Internet.  
“The internet is like a double edged sword for the Journalism department,” says Atkins, “ It has increased the amount of information for students to borrow or steal. But it has also made it easier for Professors to detect plagiarized information.”
Wenger says there is only one instance she knows of where an Ole Miss student plagiarized a story in the student paper, the Daily Mississippian.
             “The student was severely penalized, and no other student has plagiarized since then,” says Wenger.
Although the ethics of journalism cover more than just plagiarism and fabrication Atkins says those are the greatest sin that can be done in journalism. Atkins teaches Journalism 575, a course on mass media ethics. This class is which is required for all Journalism Majors. The class gives lectures and talks teaching students to apply ethics to young Journalists.
“What’s most important about ethics is your own sense of personal integrity,” says Atkins, “ I teach students to be serious in their search for the truth. I teach them to follow their own mission of ‘why am I a journalist?’”



Ignorance is Blitzed


Michael Quirk
11/6/12
JOUR 271
Oxford STD's
628 Words
Ignorance is Blitzed

        OXFORD, Miss. - As the nurse practitioner at the University of Mississippi, Barbara Collier has seem countless cases of sexually transmitted diseases from college students. What is the reason for so many cases of preventable diseases? Is it because the students are not aware of the diseases? No, says Collier. It is because they simply do not care.
         “Most of the students that enroll here have been made aware of STD’s before. They are aware that they are supposed to use protection, but they do not practice it.”
         Who Carries Them
         According to Collier, 85 percent of sexually active adults have had at least one STD in their lifetime. When it comes to students at Ole Miss, she sees a lot more young students (freshmen and sophomores) with diseases than she does older students.
         The American Journal of Health Studies conducted surveys with 24,963 college students regarding their social lives, ranging anywhere from grade point average to condom use. The study found that students who use drugs, alcohol, or are in a sexually abusive relationship are at higher risk of contracting an STD.
         Women who are on birth control are at higher risk of contracting a disease than women who are not. This is because women who are on birth control are far less likely to use condoms than women who are not. This is because they tend to see pregnancy as the worst outcome of unprotected sex, leaving them vulnerable. Only 47 percent of students used condoms the last time that they had vaginal intercourse.
         Awareness
         I spoke to a University of Mississippi male student who contracted Chlamydia least year. The male is a fifth-year Business major who chose to remain anonymous due to the sensitive nature of the problem will be referred to as Jeff for the purposes of this article. Jeff told me that he was aware of STD’s from sexual education classes in high school as well as pamphlets he curiously flipped through in the Ole Miss Health Center.
         Jeff said that while he was aware of the risks, most of his sexual encounters occurred after he drank alcohol, a time when he was not considering those risks.
         “I was aware of the risks, but when you’re drunk and going home with someone, that’s the last thing on your mind.”
         Out of the women interview in the survey, 99 percent knew that STD’s are spread through sexual intercourse. While that awareness is high, 60 percent of women did not know that they are more susceptible to contracting an STD than men and 35 percent did not know that some STD’s could be spread without even having intercourse.
         Where To Go From Here
         Lisa A. Jeffers, a nurse practitioner from the Atlantic General Wound Center in Berlin, Md. said that the first step is to increase awareness to all health care providers about risks all the way up to geriatric patients.
         When it comes to younger students, Collier believes that the first step is for everyone to get tested, no matter how many sexual encounters you have had.
         The health center at Ole Miss offers one-on-one education about STD’s as well as screening. They also use health promotions to raise awareness about getting tested, including putting signs in the Hotty Toddy Potties on football weekends.
         Jeff said that the STD changed his sex life forever. He now uses protection whenever he has intercourse and is more selective in his partners. Even those measures might not be enough to prevent an STD however.
         When asked what she wants to do to raise awareness to Ole Miss students, Collier laughed and said, “I would put up as big of a billboard as I could find.”


http://0-library.cqpress.com.umiss.lib.olemiss.edu/cqresearcher/document.php?id=cqresrre2004120300&type=hitlist&num=4

CQ Researcher

http://0-web.ebscohost.com.umiss.lib.olemiss.edu/ehost/pdfviewer/pdfviewer?sid=3f8843bd-5e6a-461a-837c-7185c91f0b7f%40sessionmgr104&vid=4&hid=113

Alt Health Watch

http://0-web.ebscohost.com.umiss.lib.olemiss.edu/ehost/pdfviewer/pdfviewer?sid=10dea738-82f0-45ef-810d-5a3c4aaced6b%40sessionmgr113&vid=5&hid=113

Health Source, Nursing and Nutrition

Barbara Collier
662-915-5284

Anonymous Source

Urgent Care Clinic of Oxford
662-234-1090



What the Census Tells Us


Sydney Hembree
Jour 271
November 6, 2012
Census Bureau
620 words

A Population Studies map of the southern states comparing the poverty levels of various counties.

What the Census Tells Us

UNIVERSITY, Miss. – The Census Bureau wonders how the upcoming election will affect funding for states. The census, which affects the number of representatives in Congress, will be affected by whoever comes into office. Why? And what is the census?

How the Census Works
 The Credo Reference database explains that the United States started their own census in 1790 in order to establish the number of representatives each state was allotted based on the population size and to help distribute funding to said states.
The Census Bureau has, up until 2010, sent out long questionnaires covering every aspect of society, such as ‘how many toilets your household has’ or ‘when do you leave to go to work every day’, according to the CQ Researcher database.
In 2010, the Bureau decided to limit those questions to ten, asking only about a person’s age, race, sex, telephone number, birthday, tenure, relationship to the owner of the house, how many people live there, if the person is of Hispanic origin and if there was anyone else to include or not in the survey.
Lynn Woo, a research associate from the Center for Population Studies on campus, explains that, by looking at the demographics, one can tell if the community needs a new hospital, roads, and schools.
“For example, when you look at Oxford, we have more 20 something’s here because we are a college town,” she said. “People should not underestimate the importance of the census because it determines funding the state gets from the government.”

Census versus Students
 Business major Caitlin Eidt recalls filling out her first questionnaire for the census when she was attending Ole Miss as a sophomore.
“I had to say I lived on a college campus by myself and that I wasn't paying for eight kids or something. So I just had to indicate where I lived most of the year, at least, and who I was responsible for,” she said.
Although some of the questions may be considered intrusive on people’s privacy, Eidt didn't have a problem with the prompts.
“I can see where it might be considered intrusive, but I also see it as helpful. I didn't feel like my rights were violated, I just felt like I needed to do it for the state,” she said.
Cliff Holley, a research associate from the Center for Population Studies, mentions that every question asked should be general knowledge.
“[The Census Bureau] likes to think you can guess all the questions by simply looking at a person,” he said. “They won’t ask you for classified information, such as your social security number.”

How to Learn More
 Although the 2010 census came close to accounting for everyone, 1.5 million minorities were missed, according to the Newspaper Source database. Why?
The Center for Population Studies, located in Leavell Hall, has the answer. Its staff is in charge of promoting the census through education and programs. Holley explains that, by hosting training sessions and workshops, students can better understand how their forms affect the general community.
“For example, by filling out the questionnaire, our state gets more representatives,” he said. “[Mississippi] gets twice as many votes as Wyoming because we have twice as many people.”
Even the questions asked from earlier years had an importance, according to Holley. The number of toilets in a person’s home could affect the sewage system of the city and, ultimately, river areas in case of flooding. By comparing when people left in the morning for work, city officials could supply more funding towards new roads for less traffic.
“Every question has a purpose,” Holley said. “There are people who make the data and there are people who collect the data. We try to bridge the gap.”


Sources Used:
CQ Researcher

Newspaper Source

Credo Reference

Interviews:
Caitlin Eidt   ceeidt@go.olemiss.edu   (601-201-0821)
Clifford Holley    saholley@olemiss.edu    (601-232-7288)
Lynn Woo    lcwoo@olemiss.edu    (662-915-7288)

Advertising: Is it a distraction?


Leslie Dickinson
Jour 271
Advertising
November 6, 2012
Words 591
Advertising: Is it a distraction?
Advertising has been the way companies have gotten business for many years. With the rising of new technology it has been harder for consumers to escape the mass amount of advertisements everywhere they go. Where better for advertisers to go than a college campus where many people walk around and use social media in their daily lives.  
Local Stores
Stores that are on the square find it easy to appeal to college students because to the location of the stores. With the square only being about a mile away from campus, it is very easy to get to the students of Ole Miss. Zoe, a local cosmetics store appeals to the college girl looking for cosmetics. Katherine Aiken, an employee says Zoe appeals to students in a simple way, by just keeping the products girls love in stock. “Zoe advertises by getting to the students through Facebook and Twitter,” said Aiken. With the huge movement of social media local stores have made Facebook and twitter accounts to promote their product. “In my opinion, I think that the most effective way of advertising is the Internet,” said Aiken. “I don’t think the advertisements are distracting, it makes the students more informed about the community.” Yes it is effective but could serve as a distraction for some.
Ads are everywhere, including the union where multiple flyers are posted to grab
the students attention. 
Student Stand Point
While walking to class one can see multiple advertisements, as well as being at home doing homework. Students can be easily dragged in by ads by just seeing a good looking or funny ad. Tanya Howington is one of those students. Howington a sophomore at Ole Miss is an avid shopper and said that if she sees an eye-catching ad, it will stick in her mind when out shopping next. “Whenever I see the words ‘SALE’ on an ad it for sure catches my eye,” said Howington. When on her computer she receives multiple emails from many different businesses informing her about the different sales and new items coming into stock. “When I see this I get distracted from my work and get side tracked by getting on the stores website and I will shop for hours,” said Howington. The use of email spam has come up as a concern to many people, especially when it comes to kids that are in school. According to studies, 15 billion spam messages are sent out daily. With 15 billion spam emails being sent out, there are consumers, some students being easily distracted by the luring ad message.
Professional Views
“Being on a college campus can be one the best places to be on because an advertiser can be more wittier or cutting edge,” said Art Shirley, creative director for Quest Group. Shirley, Ole Miss alum now works in the advertising business. He is the one responsible for creating the ads to appeal to the typical consumer. He has worked on everything from comic strips to commercials on TV. Shirley said that his favorite thing about advertising is the drawing. “Some ads don’t have to be distracting, some really appeal to people, and they enjoy them,” said Shirley. He mentioned that he uses ads that are appealing to students and will create ads that his own sons would want to see, so therefore he wouldn't create the ad that would be in your face distracting.  
            The views on advertising varies from every consumer but studies do show that since the internet and new media have been on the rise and with the invention of things like Tivo advertising has gone to a whole new level.

Contacts
Katherine Aiken
Zoe Employee

Tanya Howington
Ole Miss student
770-540-4830

Art Shirley
Creative Director Quest Group